Women & Mobile: A Global Opportunity

Posted by on Mar 15, 2010 in AshokaTECH, Blog | No Comments

This post originally published on the AshokaTECH blog.

 

I received this by email recently:

The Cherie Blair Foundation for Women and the GSMA Development Fund are pleased to announce the publication of Women & Mobile: A Global Opportunity, following it’s launch yesterday (Feb 16, 2010) at the Mobile World Congress in Barcelona. The report is the first detailed study of its kind on the mobile phone gender gap in low and middle-income countries and showcases how using a mobile phone can improve the socio-economic status of women. We hope to use the report to launch a larger initiative to increase women’s access to the mobile market.”

The document appears to shed light on issues about women and mobile technology, including hang-ups and market opportunities.  As I’ve heard more and more about mobile technology’s ability to address gender equality, I thought it might be helpful to pass along.

Pieces of interest from the table of contents (partial):

Women Benefit from Mobile Phone Ownership

I Feel Safer Because I Own a Mobile Phone
I Feel More Connected Because I Own a Mobile Phone
I Feel More Independent Because I Own a Mobile Phone
Mobile Phones Unlock Economic Opportunities
Mobile Phones Enable Women’s Voices to be Heard
Case Study: Project Zumbido uses Mobile Phones to Create Virtual Communities in Mexico
Case Study: Rural Women in Kosovo ‘Mobile-ise’ for a Say in Their Constitution

Mobile Phone Ownership and Usage

Five Key Traits Predict Mobile Phone Ownership
Women Who Borrow or Do Not Use Mobile Phones
Barriers to Mobile Phone Ownership
Case Study: Tostan and UNICEF build Literacy and Leaders with SMS-Based Community Forum
Women’s Mobile Phone Ownership

Download the document here (PDF 5.1 MB)

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About The Cherie Blair Foundation for Women:

The Cherie Blair Foundation for Women strengthens the capacity of women entrepreneurs in countries where they lack equal opportunities. It specifically helps women entrepreneurs fill the gap in the economy commonly referred to as missing meddle small and medium enterprises. The Foundation works in partnership with local organizations to develop and implement joint projects providing women entrepreneurs with access to business development tools, networks and finance.

About the GSMA:

The GSMA represents the interests of the worldwide mobile communications industry. Spanning 219 countries, the GSMA unites nearly 800 of the world’s mobile operators, as well as more than 200 companies in the broader mobile ecosystem, including handset makers, software companies, equipment providers, Internet companies, and media and entertainment organizations. The GSMA is focused on innovating, incubating and creating new opportunities for its membership, all with the end goal of driving the growth of the mobile communications industry.